Have YOU seen this #BanBossy campaign???: B93.3 FM : Lethbridge, Alberta
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Have YOU seen this #BanBossy campaign???

 
 

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Beyoncé and Jennifer Garner are just two of the prominent women featured in a new PSA that takes a stand against the term "bossy" and what it stands for with respect to female empowerment.  "Being labeled something matters," Garner, 34, says in a promotional video for the campaign. "Girls are less interested in leadership than boys," Beyoncé says, while actress Jane Lynch adds, "and that's because they worry about being called 'bossy.'"

The PSA is part of an effort against discouraging girls from leadership and is a joint venture from the Girl Scouts of America and the Lifetime network. Participants also include Condoleezza Rice, Diane von Furstenberg, Secretary of Education Arne Duncan and "Lean In" author Sheryl Sandberg.



Posted on Tuesday, March 11, 2014 at 5:52:32 AM
 
 
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